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Your favorite non-essential business is back

We know how essential candy is to people’s emotional well-being and we welcome you back to indulge in the sights, smells and tastes of your favorite sweets. We are pleased to be reopening IT’SUGAR stores as local restrictions allow.

As we reopen, we are taking measures to help our customers and employees feel comfortable and safe while inside our stores based on the latest guidelines from the Centers for Disease Control (CDC), and state and local authorities including enhanced cleanings, social distancing, contactless payment options and more.

We have started to re-open our stores in accordance with local guidelines. Please click here to see a complete list of our stores and opening hours. You can also continue shopping on ITSUGAR.com.

IT’SUGAR was founded to create a humorous escape from everyday life. We will strive to keep to our mission and remain a diversion for those seeking an escape, and in need of some candy. We are optimistic for a sweet future and thank you for your continued loyalty and support.

Jeff Rubin
CEO & Chief Gummy Bear