IT’SUGAR and Candy Pop Kick off Miami Swim Week with Model Izzy Metz

IT’SUGAR and Candy Pop Kick off Miami Swim Week with Model Izzy Metz

Over Miami Swim Week, IT’SUGAR and Candy Pop kicked off the weekend with a fun and flirty in-store activation in celebration of the official launch of the Patriotic packaging for...
"IT’SUGAR’s Sweet Retail Strategy” ft. VP of Real Estate, Jonathan Schwartz

"IT’SUGAR’s Sweet Retail Strategy” ft. VP of Real Estate, Jonathan Schwartz

IT'SUGAR is known for its extensive variety of treats and innovative products. It's a leader in what the company call "sugartainment." Jonathan Schwartz, Vice President of Real Estate and Business...
License Global March 2024

License Global March 2024

The March 2024 issue of License Global focuses on how IT’SUGAR came to be and how licensed products from candy brands keep customers coming back, our Gaming Supplement covers how...
How Nerds Went from $50M to the Super Bowl

How Nerds Went from $50M to the Super Bowl

In five years, NERDS candy sales catapulted from $50 million to $500 million. But how? Alex Lieberman investigates why Gen Z, TikTok, and the launch of a new hero product...
Executive Profile: BBX Capital and IT’SUGAR CEO Jarett Levan on leading a diversely sweet enterprise

Executive Profile: BBX Capital and IT’SUGAR CEO Jarett Levan on leading a diversely sweet enterprise

Executive Profile: BBX Capital and It’Sugar CEO Jarett Levan on leading a diversely sweet enterprise. Read the full article on South Florida Business Journal
IT’SUGAR Debuts Exclusive OREO Funko POP! Vinyl Figure

IT’SUGAR Debuts Exclusive OREO Funko POP! Vinyl Figure

IT’SUGAR, one of the largest specialty candy retailers in the U.S., has launched an exclusive OREO Funko POP! vinyl figure. The collaboration brings together the beloved OREO cookie brand and Funko Pop’s iconic collectible style.  ...
IT’SUGAR on The Sherri Show

IT’SUGAR on The Sherri Show

Watch IT'SUGAR on The Sherri Show! See a surprise assortment of best selling candy only found at IT'SUGAR!
IT’SUGAR on The View

IT’SUGAR on The View

The View covers sweet holiday treats for IT'SUGAR!
First Look: IT’SUGAR Expands in Florida

First Look: IT’SUGAR Expands in Florida

South Beach has undergone a sugar rush. It’Sugar, one of the largest specialty candy retailers in the United States and a Chain Store Age 2023 Breakout Retailer Award winner, opened a 3,500-sq.-ft. store at...
IT’SUGAR presents $1M check to Make A Wish America

IT’SUGAR presents $1M check to Make A Wish America

IT’SUGAR on The Today Show

IT’SUGAR on The Today Show

 The Today Show visits IT'SUGAR to try the latest candy craze: Freeze Dried Treats!
Cancer Survivor Gets Candy Shopping Spree

Cancer Survivor Gets Candy Shopping Spree

Sweet dreams are now a reality for Pierce Kight. He beat cancer and is now celebrating the sweet life by going on a shopping spree at It’Sugar.